The Elementor folk are thinking about the future and how the product is going to evolve over the coming year. The obvious question is how Elementor is going to align with Gutenberg which is now only a few months away. Are Gutenberg and Elementor in opposition or are they going to work in harmony together? What are the plans to introduce an Elementor Theme Builder, and will it be a new product, or an upgrade to the Pro version of the current product? Also, what’s going on in the longer term?
Well, this is going to be a nice treat for all of you folk that like a Page Builder, especially if that Page builder is called Elementor! Elementor has been growing in popularity during 2017 and has established itself as a solid platform with a reputation for being easy to use with a very generous free version. Ben joins us in Part 1 to tell us about how Elementor got to be where it is today. Who worked on it, how did they decide what to include and what to leave out. Well worth a listen.
In this episode we get to meet Bradley Kirby who has a very cool little plugin for Beaver Builder called Wallace Inline. It's really rather cool, and allows you to update the contents of your Beaver Builder pages without actually using the Beaver Builder dialogue boxes. If you've never used Beaver Builder then you need to know that when you edit content on your page, a little box opens up with all the settings for that 'module'. This plugin changes that and makes editing even more easy!
Last week we introduced you to Regina Tuzzolino and her remarkable approach to writing copy. Well, in this, the second part of the interview, Regina unpacks the ways that this method can be applied to web site copy. It’s such an innovative way to tackle what many of us don’t really like doing. Not only do we not have the required skills, but we’re often more focussed upon the way that a site looks and less upon the impact of the language that we use.
So web copy is hard to do. Some of you might be experts, but most of us are not! We struggle to find a way to make copy that is engaging and innovative; something that people will want to read. Regina has a wonderful take on how to create successful copy through her step-by-step process. It's called the 'Hero's Journey', a 12 step method of breaking down ideas into something meaningful which will resonate well with people.